The Piaget collection celebrated its brand hosting by longstanding ties with Hollywood and introduced its opening boutique in Beverley Hills,  together pairing and promoting ‘Piaget collections’ jewellery and watches.   Oscar nominee ‘Jessica Chastain’ was seen wearing a turquoise diamond necklace from Piaget’s new collection.  Also joining her was Natalie Dormer and Glees Dianna from Game of Thrones who arrived wearing Piaget jewels. Phillippe Leopol

Photo Credit: http://www.pricescope.com/ Cartier and Tiffany & Co have been gradually developing their brand value with top ranking views in the jewellery market worldwide. Both jewellery brands have successfully promoted their story and have rapidly increase brand identity­­­ through various marketing activities. These established brands have excellent legacies, histories and stories which today holds excellent value to their name. Using technological development such as soci

 Photo Credits: www.bagaholicboy.com  After recently welcoming Francesca Amfitheatrop, Tiffany & Co. have struck gold with their newly recruited design director. Bringing her views from ‘The City That Never Sleeps’, Tiffany’s new collection ‘Tiffany T’ is a dedication to the great city that is New York. Having stated, ‘I wanted to create a symbol for modern life and its relentless energy that flows through New York and drives art and culture arou

Photo Credit: www.tomandlorenzo.com Uma Thurman was in the spotlight at the Venice International Film Festival 2014 on Sunday night, presented by Chopard and Vanity Fair. She wowed everyone in a deep burgundy dress, accompanied by a stunning Chopard necklace that dazzled even the cameras. She also wore a diamond bracelet, a silver ring on her engagement finger and perfectly manicured nails that tied her whole ensemble together. As guest of honour, it’s no wonder she shone as brightly as t

Photo Credit: www.thejewelleryeditor.com    Biennale de Paris from 11-21 September 2014 at Grand Palais It could be said that the Biennale des Antiquaires in Paris is where the big jewellery houses go the whole 9 yards to showcase their finest pieces. This will most definitely be the highlight of the year as the bar has been raised by the previous 2 years, where the 2012 event consisted of 150 exhibitors which is nearly twice the amount of 86 in 2010. Without surprise, Carti

Photo Credit: Graffdiamonds.com The Graff Sweetheart Diamonds Two phenomenal diamonds were found in a mine in Lesotho weighing 184cts and 196cts both of which were of the highest standard at Type IIa and type IIb. These diamonds are almost entirely devoid of impurities and consequently colourless and have the highest thermal conductivity. A lot of effort was needed in every stage as the team, under a lot of pressure managed to perfectly cut the stones into heart shapes. The pair were made

Photo Credit: Boodles.com For the first time ever Boodles is able to present its first ever Blue Diamond. This rare stone is a 1.03 carat, marquise cut blue and set in a platinum ring, surrounded by diamonds.  What makes this ring spectacular is the Marquise cut diamond can look larger than other shapes of the same carat weight. When choosing a Marquise cut diamond it is important to note the overall clarity and colour of the stone which is why the ring really is exquisite. To empahsise&n

Photo Credit: WhiteHorseDigital.co.uk   Chopard’s Cannes Film Festival Party 2014 played host to many of the best names in modelling who shone just as brightly as the diamond Chopard pieces that they wore so effortlessly. It saw the likes of Liu Wen, Adriana Lima, Arlenis Sosa, Petra Nemcova and Alessandra Ambrosio, all wearing dresses designed by Elie Saab. The outfits complimented the statement Chopard necklaces and earrings that really were the crème de la crème of t